Recommendations to increase user friendliness hifis.net
Notes for structural design:
- Do we want to think about optimisation for the user of the particularly text-heavy pages?
Above the actual texts: Option of comments &. Reading time: It is assumed that average readers can read 250 words in one minute.
"0 comments // Reading time: 7 min.
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Traffic analysts have found that out of 100 readers who look at the first screen option, almost all of them look at what is just above the bottom edge of the monitor. Thus, this place can be understood as a "worthwhile zone". => This makes it the right place for "Reason why" HIFIS!
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Bind with pictures: AC Nielsen has done research on the placement of images in text. Images arranged strictly to the left are ignored in the course of the gaze. Please arrange them in zigzags for more fixation. => The pictures should contribute to increasing the interest in the text through the strength of their stimulus. "Blicksteuereung" is influenced by the size of the images and the image/text ratio. => I recommend alternating the arrangement of images and text passages where possible.
Source: Stefan Heijnk "Texten fürs Web" 3rd edition